The Arabian Gulf Customers – Background and Purchasing Habits Seminar, promises to transform any sales team into an Arab customers’ magnet which leads to maximising the ability of their companies to attract such a magnificent purchasing power.
In the Arabian Gulf Customers – Background and Purchasing Habits Seminar, sales professionals would:
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Understand the real reasons behind the wealth of the Arab upper and middle classes. |
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Be introduced to the geographical location of the Arab world and differentiate between the Arabian Gulf Countries (oil countries) and the other Arabs. |
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Learn the many differences between the Royal family and the public and how to deal with each class member according to their cultural way of doing business. |
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Learn what makes the Arabs tick in terms of styling, branding and merchandising. |
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Learn how to increase the penetration rate of products and brands within the Arab shoppers’ society. |
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Know the reality behind price bargaining and the psychological definition of price. |
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Master closing deals in any given situation and maximising sales potential. |
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Build rapport and maintain loyalty through a number of practical and proven solutions. |
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Get introduced to the differences between Arabian Gulf countries like Saudi Arabia, Qatar, UAE, etc... In terms of culture, mentality and ways of shopping. |
| Each participant would also receive a substantial and useful booklet which includes: |
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Complete seminar speech word-by-word, in order to minimise the need of taking notes during the seminar. |
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Full and detailed family tree charts of the royal family in each Arabian Gulf country. |
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A detailed list of the most important public personalities and businessmen in each country. |
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Useful icons, flags and cote of arms of each country to help sales members spot the understated embassy personnel, with a pin on their suits, when accompanying a royal shopper. |
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